【管理类联考】备战2019年英语（二）强化练习 21
来源：学苑教育 编辑：九岁红
（2018年10月15日）
【导读】：距离2018年全国硕士研究生统一考试仅有83天，为此学苑教育教学中心为保证大家在本次考试中轻松过关，针对2019年管理类联考强化复习编辑以下复习资料，来帮助大家顺利过关。
学苑教育,专注在职管理类联考21年。
2019学苑教育翻译部分1.
Names have gained increasing importance in the competitive world of higher education. As colleges strive for market share, they are looking for names that project the image they want or reflect the changes they hope to make. Trenton State College, for example, became the College of New Jersey nine years ago when it began raising admissions standards and appealing to students from throughout the state.
“All I hear in higher education is, ‘Brand, brand, brand,’” said Tim Westerbeck, who specializes in branding and is managing director of Lipman Hearne, a marketing firm based in Chicago that works with universities and other nonprofit organizations. “There has been a sea change over the last 10 years. Marketing used to be almost a dirty word in higher education.”
2019学苑教育翻译部分2.
It looked just like another aircraft from the outside. The pilot told his young passengers that it was built in 1964. But appearances were deceptive, and the 13 students from Europe and the USA who boarded the aircraft were in for the flight of their lives.
Insides, the area that normally had seats had become a long white tunnel. Heavily padded (填塞) from floor to ceiling, it looked a bit strange. There were almost no windows, but lights along the padded walls illuminated it. Most of the seats had been taken out, apart from a few at the back, where the young scientists quickly took their places with a look of fear.
For 12 months, science students from across the continents had competed to win a place on the flight at the invitation of the European Space Agency. The challenge had been to suggest imaginative experiments to be conducted in weightless conditions.
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2019学苑教育答案1：名字在高等教育竞争领域变得越来越重要。由于大学追求获得市场占有率，它们正在寻找展示其希望的形象或反映其希望进行的改革的名字。比如，塔伦顿大学9年前改成新泽西大学，当时，它开始提高入学标准，吸引整个新泽西州的学生。
“我所听到的高等教育领域发出的声音就是品牌、品牌、品牌，”提姆·维斯特贝克说，他专门研究晶牌，是利波曼·贺恩公司的常务董事，该公司是一家位于芝加哥的营销公司，它同大学以及其他非赢利组织合作。“过去10年，情况发生了很大的变化。在高等教育领域，
营销过去差不多是一个忌讳字眼”。
2019学苑教育答案2：从外观上来看，这好像是另一种飞机。飞行员告诉小乘客们，这架飞机建造于1964年。但是，不可只看表面现象，登上飞机的13名来自欧洲和美国的学生期待着他们一生中的飞行旅程。
通常有座位的机舱内成了一条长长的白色通道。从舱底到舱顶到处堆的都是东西，看起
来有点奇怪。几乎没有窗户，但是，堆满东西的舱壁有灯照着。除了后排的几个座位，大多
数座位都被拆走，在后排，小科学家们迅速就坐，脸上露出惧色。
12个月来，来自欧洲的理科学生竞争获得飞行的资格，这次飞行是欧洲航空航天局邀请
的。面临的挑战就是在失重状态下进行富于创造力的实验。
谨请期待学苑教育即将推出的：
